We have worked with Denki, a ‘digital toy factory’, for 14 years. The company is the creator of over 180 individual games, covering a range of platforms.
Denki wanted to develop their intellectual property. As part of this process, they selected a number of projects for potential IP development and we worked with them to develop a decision matrix that would act as a filter to ensure the time the company invested would be on projects that should be commercially successful, rather than technically challenging. Coaching was provided on how to implement the decision matrix and how to ensure the correct factors and weightings were applied. As a result of using the decision matrix Denki pursued projects that it may not have otherwise considered but which proved to be commercially successful.